Why should you have a voice search digital marketing strategy?

Why should you have a voice search digital marketing strategy?

by hgmedia | Jul 19, 2021 | Digital Marketing, HourGlass Media, Voice Search

Why should you have a voice search digital marketing strategy? You are out running errands, and suddenly the mood strikes … you want a fancy boba tea. Where is the closest one? Modern technology has given you the option of simply picking up your phone and asking....
How can you use smart speakers as an effective marketing tool?

How can you use smart speakers as an effective marketing tool?

by hgmedia | Jun 22, 2021 | Digital Marketing, HourGlass Media, Voice Search

How can you use smart speakers as an effective marketing tool? You may have jumped on the trend and placed a smart speaker in your home when the Amazon Alexa was first introduced in 2014 or the Google Assistant that followed only a couple of years later. Initially,...

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